HomeMy WebLinkAboutCC_2019-02-12_Minutes11
CITY OF ATASCADERO
CITY COUNCIL
MINUTES
Tuesday, February 12, 2019
City Hall Council Chambers, 4th floor
6500 Palma Avenue, Atascadero, California
(Entrance on Lewis Ave.)
City Council Regular Session: 6:00 P.M.
REGULAR SESSION — CALL TO ORDER: 6:00 P.M.
Mayor Moreno called the meeting to order at 6:00 p.m. and Council Member Fonzi led
the Pledge of Allegiance.
ROLL CALL:
Present: Council Members Fonzi, Funk, Newsom, Mayor Pro Tem Bourbeau
and Mayor Moreno
Absent: None
Also Present: City Treasurer Sibbach
Staff Present: City Manager Rachelle Rickard, Administrative Services Director
Jeri Rangel, Public Works Director Nick DeBar, Police Chief Jerel
Haley, Community Development Director Phil Dunsmore, Fire Chief
Casey Bryson, City Attorney Brian Pierik and Deputy City
Manager/City Clerk Lara Christensen.
APPROVAL OF AGENDA:
MOTION: By Mayor Pro Tem Bourbeau and seconded by Council
Member Fonzi to:
1. Approve this agenda; and,
2. Waive the reading in full of all ordinances appearing on this
agenda, and the titles of the ordinances will be read aloud
Atascadero City Council
February 12, 2019
Page 1 of 5
by the City Clerk at the first reading, after the motion and
before the City Council votes.
Motion passed 5:0 by a roll -call vote. rj
PRESENTATIONS:
1. Employee Recognition
City Manager Rickard presented the following employees with Service Awards:
• 5 Years: Jeanine Walters, Account Clerk I
Cindy Chavez, Deputy Administrative Services Director
• 10 Years: Luke Knight, IT Manager
2. WineSpeak Presentation
Macey Cox and Christine Curtis gave a brief presentation on the 2019 WineSpeak
event (Exhibit A).
A. CONSENT CALENDAR:
City Council Draft Action Minutes — January 22. 2019. January 25-26
2019 and January 30, 2019 n
• Recommendation: Council approve the Draft City Council Meeting Minutes
for the Regular Meeting held on January 22, 2019 and the Special
Meetings held January 25-26, 2019 and January 30, 2019. [City Clerk]
December 2018 Investment Report
■ Fiscal Impact: None
• Recommendation: Council receive and file the City Treasurer's report for
quarter ending December 2018. [Administrative Services]
Deputy City Manager/City Clerk Christensen noted that a revision was made to Consent
Calendar Item A#1 - Draft Minutes for January 25-26, 2019 to amend the language under
Section 5. Trends from "The Facilitators led the Council through an exercise ..." to "The
Facilitators led the Council, staff and public through an exercise..." A hard copy of the
revised Minutes was made available at the dais and included in the public review binder.
MOTION: By Mayor Pro Tem Bourbeau and seconded by Council Member
Fonzi to approve the Consent Calendar.
Motion passed 5:0 by a roll -call vote.
UPDATES FROM THE CITY MANAGER:
City Manager Rachelle Rickard gave an update on projects and issues within the City.
Atascadero City Council
February 12, 2019
Page 2 of 5
COMMUNITY FORUM:
The following citizens spoke during Community Forum: Bob Kerwin (Exhibit B), Tim
Mahoney, Chris Agar (Exhibit C) and Kim.
Mayor Moreno closed the COMMUNITY FORUM period.
B. PUBLIC HEARINGS:
Communitv Facilities District 2005-1 - Annexation No. 18
■ Ex -Parte Communications:
■ Fiscal Impact: None.
■ Recommendations: Council:
1. Conduct the public hearing for the proposed annexation.
2. Adopt Draft Resolution A; authorizing the territory identified in City
Council Resolution 2019-002 to be annexed into Community Facilities
District No. 2005-1, authorizing the levy of a special tax and submitting
the levy of a special tax to qualified electors.
3. Direct the City Clerk to conduct a landowner vote of annexation and
collect and count the ballots.
Council to recess until ballots are counted
4. Adopt Draft Resolution B, declaring the results of a special annexation
landowner election, determining the validity of prior proceedings and
directing the recording of an amendment to the notice of special tax lien.
5. Adopt Draft Ordinance, authorizing the levy of special taxes in
Community Facilities District 2005-1 for certain annexation territory
identified as Annexation No. 18. [Community Development]
Community Development Director Dunsmore gave the presentation and answered
questions from the Council.
PUBLIC COMMENT:
The following citizens spoke on this item: None.
Mayor Moreno closed the Public Comment period.
MOTION: By Council Member Fonzi and seconded by Mayor Pro Tem
Bourbeau to:
1. Adopt Draft Resolution A, authorizing the territory identified
in City Council Resolution 2019-002, to be annexed into
Community Facilities District No. 2005-1, authorizing the
levy of a special tax and submitting the levy of a special tax
to qualified electors.
2. Direct the City Clerk to conduct a landowner vote of
annexation and collect and count the ballots.
Motion passed 5.-0 by a roll -call vote. (Resolution No. 2019-007)
Atascadero City Council
February 12, 2019
Page 3 of 5
Deputy City Manager/City Clerk Christensen announced that two votes (one ballot)
were received and were all in favor.
MOTION: By Mayor Pro Tem Bourbeau and seconded by Council l
Member Newsom to:
1. Adopt Draft Resolution B, declaring the results of a special
annexation landowner election, determining the validity of
prior proceedings and directing the recording of an
amendment to the notice of special tax lien.
2. Introduce for first reading, by title only, Draft Ordinance,
authorizing the levy of special taxes in Community
Facilities District 2005-1 for certain annexation territory
identified as Annexation No. 18.
Deputy City Manager/City Clerk Christensen read the title of the Ordinance:
AN ORDINANCE OF THE CITY COUNCIL
OF THE CITY OF ATASCADERO, CALIFORNIA, AUTHORIZING THE LEVY OF
SPECIAL TAXES IN COMMUNITY FACILITIES DISTRICT NO. 2005-1 (PUBLIC
SERVICES), INCLUDING CERTAIN ANNEXATION TERRITORY
Motion passed 5:0 by a roll -call vote. (Resolution No. 2019-008)
C. MANAGEMENT REPORTS: None. n
D. COUNCIL ANNOUNCEMENTS AND COMMITTEE REPORTS:
The following Council Members made brief announcements and gave brief update
reports on their committees since their last Council meeting:
Mayor Moreno
1. SLO Council of Governments (SLOCOG)
Mayor Moreno reported that she has been in discussions with Mayor Martin, Paso
Robles, regarding homelessness and ways the two cities can partner together on efforts
to address the issue.
Mayor Pro Tem Bourbeau
1. Integrated Waste Management Authority (IWMA)
Council Member Fonzi
1. Air Pollution Control District
Council Member Funk n
1. Homeless Services Oversight Council
Atascadero City Council
February 12, 2019
Page 4 of 5
Council Member Funk reported on updates from Transitional Food and Shelter and
possibilities for joint application on the part of Paso Robles and Atascadero for HEAP
-- funding.
Council Member Newsom
1. City of Atascadero Design Review Committee
E. INDIVIDUAL DETERMINATION AND 1 OR ACTION:
1. City Council — Mayor Moreno discussed community engagement. She
proposed "Talk on the Block" for the City Council and staff to engage with
neighborhoods in the community to discuss issues and concerns. Mayor
Moreno noted that the Chamber of Commerce has offered to partner with the
City to help put the meetings together. The Council discussed various
possible structures for these meetings.
Christie Steele, Chamber of Commerce, provided the Council with an
informational handout (Exhibit D) on the proposed Talk on the Block event
and noted the Chamber's excitement to be involved in this community
outreach program.
There was Council consensus for the Mayor to work together with the City
Manager and the City Attorney to detail the specifics of the program and
report back to Council.
2. City Clerk — Deputy City Manager/City Clerk Christensen asked the City
Council for confirmation of appointments to the Design Review Committee.
Appointments are necessary for the two members of the Planning
Commission and one at -large member resident of the City.
Mayor Moreno announced Duane Anderson, Mark Dariz and Jamie Jones
and the Council unanimously ratified the appointments by a voice vote.
F. ADJOURN
Mayor Moreno adjourned the meeting at 7:41 p.m.
ra K hristen eF
3ptrhy City Manager 1 City Clerk
Exhibit A — WineSpeak Presentation
Exhibit B — SCORE San Luis Obispo handouts
Exhibit C — Cannabis Market information
Exhibit D — Talk on the Block program handout
APPROVED: February 26, 2019
Atascadero City Council
February 12, 2019
Page 5 of 5
City Council Minutes Exhibit A
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THANK YOU FOR ALL YOUR SUPPORT
WINE SPEAK
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CALIFORNIA
www. win espeakpaso. com
WINE SPEAK 2020
WHAT PEOPLE ARE SAYING
"Wine Speak in a short two years has become a Mecca for those looking for a
refreshing wine experience. The participants here truly "participate" in all the events.
The Paso Robles region is producing some of the most exciting wines in California. This
is a true wine community event."
-Fred Dame, M5, Global Wine Ambassador DAOU Vineyard Et Winery
"Just in its second year, Wine Speak elevates the dialogue among sommeliers,
educators, hospitality, sponsors, and the winegrowing and winemaking community to
lift the collaborative spirit. Thoughtfully curated to showcase the jewels of Paso
Robles and Atascadero, Wine Speak raises the acumen of participants regardless of
background or expertise to bring even more passion to their respective tables,
impacting the bottom line. The standing ovation for Amanda Wittstrom- Higgins after
her female leadership panel said it all."
-Cynthia Lohr, trade and brand advocate, co-owner at J. Lohr Vineyards ft Wines
WHAT PEOPLE ARE SAYING
"Wine Speak is essential for anyone in the wine business or anyone
wants a peek behind the scenes. Listening to the combined wealth
knowledge of the professionals who share their stories gives great
today's relevant wine topics.
-Meridith May, Somm Journal Et Tasting Panel
who
of
insight to
"As I've come to expect each year, Wine Speak delivered a richly
informative, honest, and engaging series of talks and experiences. This year
the offerings were amplified by pairing lunches, blending workshops, and a
highlight on important producers during the BYOB night. I'll be back again
and again!"
- Matt Kettmann, Wine Enthusiast
GUILD S 0 MM : GUILDSOMM
FOUNDATION
Testimonials
"...The world's lesser known wine regions produce amazing
2 scholarship wines but it is up to us as sommeliers to seek those
recipients examples out to share with our guests. Wine Speak showed
me that Paso Robles is full of great wine that has a place
• Danny Steiner (TX) on any wine list,"
-Danny Steiner, Guild Somm scholarship recipient
• Wednesday Nowak
(AZ) "...Coming back to Paso... really helped solidify and
strengthen my belief in the region as a world class wine
producer,"
-Wednesday Nowak, Guild Somm scholarship recipient
Arizona.
DREAM BIG DARLING TESTIMONIAL
"I definitely fell in love with Paso as a region! I think that it was very
important to have a mix of Paso Robles producers juxtaposed to producers
from outside the region. That was a neat element. I also enjoyed the
intimacy of being able to speak candidly with the winemakers. I think the
seminars and BYOB dinner were the perfect sizes for curating
conversation."
-Ariana Tsuchiya, Sommelier, Alan Wongs Hawaii (Dream Big Darling
Scholarship recipient)
DREAM
BIG
DARLING
PARTNERSHIP
8 DBD scholarship
recipients attended
from across the US
Attendees Included:
• Alissa Diaz (NY)
• Ariana Tsuchiya (HI)
• Wendy Rob (Anaheim, CA)
• Melissa McAvoy (FL)
• Alicia Cuadra-Cutler (Marina, CA)
• Maria Degrezia (Chino, CA)
• Holly La Porta -Jones (HI)
• Lily Hays (Tahoma, CA)
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DREAM SING
Dream Big Darling lunch at the Carlton Hotel
featuring lead women from the Wine Industry
IMAGE HIGHLIGHTS: DAY 4
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EVENT OVERVIEW
Washington
Montana
Oreyon
Idaho
Nevada
California
Wyoming
Utah
Colorado
Ari
New Mexico
Alaska
Hawaii
North Dakota
South Dakota
Nebraska
Kansas
• We had attendees from Australia, Texas, Arizona, New
York, Florida, Washington, Massachusetts, Georgia,
Maryland, Illinois, Hawaii and all over the state of
California.
New Hampshire
Vermont ,
Minnesota
Massachusetts \ Maine
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Wisconsin *
Oklahoma
*exas
Michigan New York \
Rhode Island
Iowa Pennsylva isConnecticut
Ohio -_New Jersey
Illinois Indiana
`Delaware
Missouri Virginia Maryland
Kentucky
North Carolina
Tennessee 'West Virginia
ArkansasSouth
Carolina
Alabama Georgia
Mississippi
Louisiana
Florida
E]
EVENT OVERVIEW
ATTENDANCE STATS
Wine Speak attracted the highest caliber attendees and key influencers within the
wine industry.
• 804 Attendees checked in
• 47% of these attendees
were from out of the
area
• On average, attendees
participated in 3 of the 4
days
• Attendees stayed an
average of 3 nights
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IMPACT OVERVIEW
GENERAL STATS
• 9 wineries visited (3 unique tech tours)
• 36 Paso Robles wineries featured at the
Grand Tasting alone
• 45 total Paso Robles wineries were
highlighted throughout the event
• 25+ local food vendors
• 13 unique events held in the Paso AVA
• 98% event sell-out rate
• 28 winemakers attended our inaugural
Vit -Tech Tasting Et Workshop
• 10 Scholarship Recipients
1
WINE SPEAK
P A S O R O B L E S
(\ I. 1 F" R V 1 1
2019 WINE SPEAK PASO ROBLES
RECAP REPORT
JANUARY 7 -10TH, 2019 ATASCADERO, CA
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www.winespeakpaso.com
City Council Minutes Exhibit B
Date: (Z • IQ o,gw
SCORE // Serving San Luis Obispo county .�.•—
and the Santa Maria Valley 805/547-0779
® 1228 Broad Street Web:
FOR THE LIFE OF YOUR BUSINESS San Luis Obispo, CA 93401 sanluisobispo.score.org
What is SCORE San Luis Obispo 2019.
SCORE is a national non-profit SBA resource organization. SCORE's mission is to
foster vibrant small business communities through mentoring and education.
Our local SCORE chapter has 27 volunteer members who work to help and advise
owners who are already in business and people that want to start a business.
Score Mentors provide confidential face-to-face mentoring sessions including follow-
up sessions, monthly workshops, E-mail and phone mentoring and we provide a variety
of training materials on our website.
SCORE is unique in a number of ways:
We will mentor anyone who asks for help, we have no screening requirements.
We co -mentor our clients; our early mentoring sessions are always with two mentors.
We strongly believe two heads are better than one.
We will mentor our clients for as long as the client needs our support. We have
clients that stay with us for years. Our motto is: "For the life of your business".
We give our clients our home phone numbers and email addresses so that they can
get help more easily and quickly when necessary.
Our Mentors each have a wide variety of business skills in areas such as finance,
marketing, planning and operations, developed by owning their own businesses or
managing businesses. Some have specialized skills and are brought in to help a client
when that particular skill is needed.
No client ever pays for a local SCORE service.
SCORE Mentors are all volunteers, receiving no compensation. Every penny we
receive from our sponsors goes to help support our clients. Our mentors volunteer
specifically because they want to help our clients be successful. That is our reward.
Why do we feel we can and will help our clients?
The highest accolade SCORE National can give its chapters is the Platinum Service
award. In 2018 our chapter received it's fifth consecutive such award, placing us in the
top 4% of all 300 national SCORE chapters. We held 703 mentoring sessions, 87
workshops with 830 attendees, for a total of 1705 services performed.
We are looking for experienced, successful businessmen and women to become
SCORE Mentors (Bilingual Mentors needed). We can be reached by phone (805) 547-
0779. Our email address is info@sloscore.org and our website is
W W W.sanluisobispo. score.org
sco!
FOR THE LIFE OF YOUR BUSINESS
Scan I. view our website!
Bob Kerwin
Certified SCORE Mentor
San Luis Obispo Chapter 597
Office: 805-547-0779 1228 Broad Street
Home: 805-489-0675 San Luis Obispo, CA 93401
Email: bob.kerwin@scorevolunteer.org w .sanluisobispo.score.org
rvO' SCORE
SCDRE* FOR THE LIFE OF YOUR BUSINESS
Our mission is to strengthen the small
business community of San Luis Obispo
and the Santa Maria Valley.
Free, Face -to -Face Counseling
Small business success comes from a
combination of hard work and risk tak-
ing in pursuit of your dreams. You don't
have to take those risks alone. SCORE
can give you the support, the encourage-
ment and the tools you need to build
and sustain your business. We offer face-
to-face counseling to discuss your goals
and help you develop your business plan.
Mntoring One -on -One
We can provide follow-on mentoring to
address your specific needs, such as fi-
nance, marketing, startup planning or
managing the business and meet with a
counselor on regular bases.
Local Workshops Help You Gain
Useful Business Expertise
Workshops provide valuable skills and
convenient networking opportunities with
other business professionals who can help
you succeed. SLO SCORE presents
monthly workshops on key topics such as
How to Start a Business, Business Plans,
Marketing and How to Manage a Business.
Whether you are starting or growing your
business, these workshops offer added
ways to learn from the expertise and ex-
perience of seasoned business mentors. It
is easy to enroll, just visit our web site at
www.sanluisobispo.score.org or call
our hotline at 805-547-0779.
Millions of entrepreneurs just like you
count on SCORE's national web site -
www.score.org - for a wide range of
mentoring, business support and guidance.
With Online Mentoring, you can ask
business mentors for advice—and get
answers within 48 hours.
Volunteer Your Real -World Expertise
You are good at what you do. Your
skills, talents, and business savvy are val-
uable resources that entrepreneurs can
tap into. As a SCORE volunteer, not on-
ly do you use your knowledge and expe-
rience to help others succeed, you also
support the community in a meaningful
way. You can gain a tremendous sense of
personal satisfaction from nurturing busi-
nesses so they grow and thrive.
War
with SCORE
With SCORE, you'll be part of an
extended team of volunteers represent-
ing all facets of the business community.
Whatever your skills and strengths, put
them to work for SCORE. For more
information, contact any SLO SCORE
volunteer or visit our web site at
www.sanluisobispo.score.org
SCORE
FOR THE LIFE OF YOUR BUSINESS
2Y»i8
Thanks to Our Sponsors:
PLATINUM SPONSORS
embank IQPacific Gas and
Electric Company
www.usbank.com www.pge.wm
www.wellsfargc.wm
SPONSORS
Bankof America —1W
www. ban kcfamerica. com
Chevron
www.chewon.com
rr. r�
www.gmver.org wwwslocity.org
www.pismobeach.org w ,cityofsantamana.org
�-V- Dignity Health.
trench Hospital Medimt Center
www.d ignityhealth.c rg
1M1111V5
Santa Maria
Refinery
www.santamanarefinery.cc m
r1
SBAS, Iw us.small euslness
Administration
www.miybspaces.wm www.sba.gov
And Thanks to Our Donors:
Advantage Answering Plus
City of Arroyo Grande
City of Morro Bay
County of San Luis Obispo
Digital West
Madonna Enterprises
Union Bank
To contact us call
Phone: 805-547-0779
or
Visit our website at
http://www.sanIuisobispo.score.org
r1
SBA
Funded in part through a cooperative agreement with the
U.S Small Business Administration
(Iii V'4-13
2.12.1°1
SCORE &jo
FOR THE LIFE OF YOUR BUSINESS
www.sanluisobispo.score.org
Small Business Counselors
San Luis Obispo and
Santa Maria Valley
Let SCORE Help You
for the Life of Your Business
BUILD • GROW • THRIVE
SCORE
FOR THE LIFE OF YOUR BUSINESS
Serving San Luis Obispo and the Santa Maria Valley GnhI brEP
1228 Broad Street San Luis Obispo, CA 93401 2--12-141
ARE YOU PREPARED?
Is your business location facing upgrades?
Such as street or sidewalk maintenance, new utility
installations or other infrastructure improvements?
Will it impact your business?
SCORE IS HERE TO HELP YOU.
• SCORE has prepared this booklet with over 70 ideas
and actions you should consider to strengthen your
business.
• SCORE is a FREE service whose members are
BUSINESS PROFESSIONALS.
• SCORE has expanded its business hours to help you.
(follow ups are at your convenience)
• Call SCORE at (805) 547-0779 or email info@sloscore.org
today to schedule a meeting. www.sanluisobispo.score.org
SCORE
FOR THE LIFE OF YOUR BUSINESS
Introduction
Immediate Actions
Recommended Business Owner Actions
Marketing
Email and Social Media
Finance
Operation
Introduction:
This material has been prepared by SCORE members who belong to an organization
with only one goal --to help business owners be successful. During any Infrastructure
Project, there will be some disruption to the normal flow of business. The project will
ultimately benefit the community in the long-term, but it will likely impact the regular
flow of clients to the affected businesses. There are certain actions that we recommend
these business owners take to minimize this disruption. The primary goal of these
recommendations is for business owners to take action proactively and thereby ensure
that regular customers continue to frequent their businesses. It is intended to help your
business's very survival.
Some of these actions may even help business owners get more regular customers in
the long-term. Several of the suggestions are activities that most business owners can
be doing regularly; other activities will be unique to their particular infrastructure
construction project.
SCORE
FOR THE LIFE OF YOUR BUSINESS
Our first suggestion is to be sure all business owners know SCORE mentors are
available to help them, and to let them know that all SCORE support is of no cost to
them.
We offer SCORE's help with:
• Workshops
• Face to Face mentoring
• Individual Consultation
• On-site Visits
• After hours mentoring
The actions suggested are grouped into various categories to make it easier to find
them. There is no recommended order of implementation suggested within the
categories.
Business owners need to start preparing now. Some actions described below should be
implemented as early as possible. These may include email, marketing, financial
planning and operational changes.
Immediate actions: (*see related categories)
• Step up all aspects of customer service now. *Recommended Business Owner
Actions
• Business owners will need the loyalty of every one of their customers during
construction. *Recommended Business Owner Actions
• Preview the construction process with customers and commit to keeping them
informed. *Recommended Business Owner Actions
• Prepare work on a marketing plan focused on special offers/events to promote
customer traffic after construction begins. *n .
• Collect and organize email addresses. *Email and Social Media
• Promote social media presence or consider establishing one ASAP. *Email and
Social Media
• Develop a detailed financial survival plan and start executing it before the
project starts. *Finance
• Develop a response plan for outages of electricity, water, or gas. *operations
SCORE
FOR THE LIFE OF YOUR BUSINESS
Recommended Business Owner Actions:
Customer service is key.
Step up all aspects of customer service now.
Owners will need the loyalty of every one of their customers during construction.
Things owners can do to make their customers feel cared for:
• Use newspapers to get the word out at the start.
• Welcome your customers and let them know what is going on.
Provide Exceptional service to your customers.
• Smile when your customers walk in. It's a basic gesture which we sometimes
forget when we are busy or preoccupied.
Be positive and upbeat and know your customers by their first name. It will
make them feel as if they have been welcomed back as a neighbor and local.
• Work with area business owners whenever possible. This might include having
other owners and all their staff park on side streets. This makes parking open for
their customers and your own. Also, let customers, suppliers and employees
know what's going on with your business.
• Make sure that your employees know the basics of the project and can
communicate them to your customers.
• Preview the construction process with suppliers, customers and commit to
keeping them informed.
• Keep clients aware as they book appointments or make plans to visit our
business.
• Can you increase your sales with phone order services? If so advertise it.
• SMILE when you or your employees talk on the phone — it works!
• Can you add delivery to your services? If so advertise it.
• Can you expand hours of operation to be open before or after the daily hours of
construction?
Make sure your existing and potential clients know You Are Open.
Have a big "WE ARE OPEN" sign.
• Show a rendering of what your block will look like after the improvement.
Continue to use the project's brand on all signage, emails and correspondence.
• Put up banners or signs informing customers of construction progress,
milestones, completion date and parties.
• If available use the existing poles to put up banners.
SCORE
FOR THE LIFE OF YOUR BUSINESS
• Ask your customers to "Like you" on Yelp.
• Ask your customers to tell their friends about you.
• Stay informed. Keep informed from related public agencies. Their websites may
have information useful to owners during this period. Alert customers if
construction may limit access. Inform them of best access route.
• Convince customers and suppliers that you have a plan to manage your way
through the project and that the business will be stronger and better as a result.
• Get employees involved and keep them informed.
Celebrate milestones.
• Hold regular block or street parties to celebrate milestones.
• PR is free and ribbon cuttings make good PR.
Marketing:
This section is targeted to encourage existing clients to keep coming to your business
during the improvement period. Prepare work on a marketing plan focused on special
offers/events to promote customer traffic after construction begins.
How to make your business stand out --
Get a loyalty program going.
• Create a special card during the construction - a cheerleader card.
• Prize Drawings—every customer fills out contact information on a card and
prizes are awarded once a month.
(Note: This last one is especially powerful if all applicable business owners also
participate).
• Try BOGO's —"Buy One/Get One" free, or buy one, half off second purchase,
buy 10 get one free, etc. It doesn't need to cost you a lot e.g. an extra meal
doesn't cost more labor.
• Full Time Discounts --on everything, or certain items/services, or —by quantity
or frequency.
• Special Discounts --available for limited time only, or during certain hours/days,
or first X customers, by quantity or frequency, etc.
• Loss Leader Pricing—for specific products/services, creating foot traffic in
hopes of additional purchases "Razor/ Razor Blade offers—on logical additional
purchase, e.g. free shave with any haircut.
SCORE
FOR THE LIFE OF YOUR BUSINESS
• Frequent User Rewards -5• cup of coffee free, or cash awards as customers
spend $X over time.
• The idea is to encourage existing customers to keep coming back during the
infrastructure project.
When the project is completed:
• Use newspapers to get the word out when completed.
• PR is free and a ribbon cutting at area parks is good PR.
• Have a block party every milestone to celebrate the progress.
Email and Social Media:
Many business owners don't actually have either an email, a database, phone numbers
or addresses where they could reach out to their customers directly.
Collect/organize email addresses.
Promote social media presence or consider establishing one ASAP.
• Use these methods to send your customers information, discount coupons and
other material to encourage them to overlook the inconvenience and continue to
do business with you.
• If owners collect email addresses now, they can tell clients it is because the
construction is coming and they want clients to know what is coming.
• Use a calendar to keep track of what you plan to do, or have done.
• Giveaway's. (See Marketing).
BOGO's "Buy One/Get One" free offers.
• Add special discounts via email.
• Also offer prize drawings via email.
• Have a plan and be consistent.
• Put the end game photo as a leader (branding) on correspondence.
• Put a Logo and picture on every email.
Ask your customers to "Like You" on Yelp and to tell their friends about your
business.
Finance:
Develop a detailed financial survival plan and start executing it before the project
starts.
The longer you wait to reduce expenses, the more you will have to cut if times
get tough. Uncomfortable cuts over a longer period are better than painful cuts
over a short time.
SCORE
FOR THE LIFE OF YOUR BUSINESS
• Make sure you have a detailed budget and a financial forecast that will give you
visibility into expenses and income to make it through the construction.
• Analyze all expenses and prioritize what can be cut and what is absolutely
necessary to stay in business.
• Be prepared to eliminate everything that's not absolutely essential to
staying in business if the time comes.
• Try to get a reduction in rent.
• Other items to consider include: reducing employee hours, layoffs,
reducing inventory levels, salary cuts, reducing or eliminating services
such as janitorial, lawn care, coffee service, bottled water, office supplies,
etc.
• A lot of these items will seem too small to make any difference but they
add up quickly.
Have a plan as to when and how much to cut based on sales levels.
Know your breakeven sales and expenses. These will likely change as you know
more.
If possible, start building a cash reserve well before the disruptions start. The
amount in the reserve should be enough to provide cash flow during the disruption.
• Another alternative is to talk to a bank about setting up a line of credit so cash is
available if needed. Just be aware that this will have to be paid down over time.
• Cash flow will be the key to survival. Focus on it like a laser.
• Do you have or can you get a line of credit to help you get through sales dips.
• Develop a conservative cash flow plan and check it frequently (Daily if
times are tough).
• Consider reducing inventory.
• Be very aggressive about collecting receivables.
• Don't be afraid to call customers and ask for the cash.
• Work with suppliers to extend terms and play the float to the maximum extent
possible while maintaining a good supplier and customer relationship.
Operations:
• Coordinate with vendors/deliveries.
• Plan for the impact of outages —* possible operational modifications.
• Plan for electrical or other utility problems. Have water for emergencies.
Consider your business appearances/condition--is it clean or dusty because of
construction? Take the time to have clear signage and a clean building.
SCORE
FOR THE LIFE OF YOUR BUSINESS
Thanks to Our Sponsors
Platinum Sponsors
PG&E US Bank
Pacific Gas and bank.
1 %Electric Company°
■ Bank of America
Chevron
■ Chevron 40
■ City of Grover Beach
■ City of Pismo Beach
Sponsors
Wells Fargo
■ City of Santa Maria
■ Dignity C.- Dignity Health.
Health French Hospital Medical Center
PNILIIPb
■ Phillips 66Santa Maria
Refinery
■ Santa Maria Business ji�
Development Center
POWERED RY
■ City of San Luis Obispo Small Business r --f
Administration S, BA
And, to our Donors
Advantage Answering Plus
City of Arroyo Grande
City of Morro Bay
County of San Luis Obispo
Digital West
Madonna Enterprises
Union Bank
Cannus Partners
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aims to capitalize on
the fast -emerging US
domestic market for
recreational cannabis
and the tremendous
value generation
being driven by high
demand, supply chain
integration and
expanding legalized
reC- 6a nal
marketplace across
the United States.
))))))))))))))))))))))))))))))))))))))
A team of industry leading, California compliant cannabis operators have come together to form a vertically integrated
supply chain network in Southern California, seeding "Cali Growers" across licensed States.
Building a geographic corridor in SoCal with up to 20 dispensaries supported by 3 cultivation facilities
within the next 2 years and in select multi State locations.
Cannus Partners is integrating a network of cultivation, manufacturing,
Experienced senior leader in retail, branding, licensing, supply chain
distribution and dispensaries to generate a high margin business.
management, cultivation, consumer products, public and regulatory affairs.
Vertically integrated with a "Seed to Sale" model that captures all revenue
The real estate and public affairs team works directly with local
and margin within the ecosystem, while mitigating price and margin
municipalities positioning the company for first mover advantage for key
compression. i
retail locations.
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Holding revenue generating companies, property leases, material supply agreements, brands and intellectual property.
Owned Companies
Blunt Brothers: Distributor sales to 80 retail dispensaries and 82B
upstream sales. Holds a State license.
Ikanik Farms: Established lifestyle cannabis brand for retail with
historical revenues.
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F A R M S BLUNT BROTHERS
Blunt Brothers - California Distributor License
Distributor - Adult Use and Medicinal License - Temp License.
Retail Dispensary Leases In place
National Orange Show event Center in San Bernardino, CA 4,400 sq. ft.
reaching a captive market of over 400,000 consumers.
Pomona, CA: 1,596 sq. ft
Newton, Massachusetts: 1,800 sq, ft.
Active pipeline of 62 dispensary locations in CA, 13 near term; 3 in Mass.
Cultivation Acquisitions
Needles: Signed L01
Sacramento: Signed LOI
Colton: Purchase sale agreement underway
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Establishing a strategic relationship to develop and operate a state -of -the art, licensed cannabis dispensary location compliant
with municipal, city and state law and all regulations. Seek uniaue locations that inherently offer a marketing olatform unmatched.
anywhere in the local marketplace.
Engaging a design/ build firm to review concepts around a classic
"Americana" feel, with warm and neutral color tones, woods, spacious
ceilings, while maintaining the intrinsic attributes of the heritage building.
Incorporating physical elements of an upscale, mood lit environment,
nostalgic interior and exterior signage, shelving, naturally inviting with the
inclusion of symbolic artifacts.
Embrace the natural surrounding landscape.
Average On Site Dispensary Work Force
• 2 FT Managers
• 1 FT Security Guards I
• 10 PTE Customer Service _
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Creating a safe environment for visitors by providing lab tested, safe and consistent products in an informative, controlled and
socially responsible environment.
Proactively Promoting Education and Responsible Use
Patient and access information.
Person to person and online guidance for use.
Conditions and product information.
Industry advancements.
Providing Employment and Skill Development Opportunities
Full and part time positions with above average salaries.
Skill training and advancement programs. J
Opportunities for career growth.
Giving Back
1% of revenue for philanthropic causes in the local community.
Donations to organizations that are promoting responsible consumption of
cannabis products such as MADD.
Once a month, Company paid half day for employee volunteer activities.
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Community ambassador will work with local organizations, seeking advice and direction, promoting education, responsible
consumption and helping to uplift families in need.
Give Back
✓ Autism Awareness
✓ Mental Wellness
✓ Anti -Recidivism
✓ Local Community Building Programs
Cultural Events
✓ Artists quarterly
✓ Events —Special VIP
✓ Instore Local Music
Health & Wellness Events
✓ Yoga
✓ Cooking and Cannabis
✓ Benefits of CBD
Customer Education
✓ Virtually Reality Experience
✓ Pamphlets
✓ Video Clips
✓ In Store Seminars
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San Bernardino Site is Leased, State Licensed & Upgrades Underway.
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Retail Delivery
Deliver finished products to retailers.
Value Added Production
Source and package products for licensed
farmers and processors producing top shelf
products.
Logistics
End to end delivery, cash collection and
manifesting for cultivators and manufacturers.
route.
Warehousing
Flash frozen, trim weight, crude and dissolute
Adult -Use and Medicinal —Distributor Temporary License
CII -18 -0000527 -Temp
Wholesale distribution to upwards of 80 licensed dispensaries across Southern California since 2011. 17 Q
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Acquiring 2 Microbusiness License Facilities and Zoned Land.
Sacramento, Needles and Colton.
Microbusiness license allows a site licensee to engage in at least 3 of the 4 commercial
cannabis activities: cultivation, manufacturing, distribution, and retail.
Projected
Sacramento
Needles
Colton
Total
Square Feet
10,000
10,000
87,120
97,120
Harvest Lbs
3,192
3,360
5,604
12,156 Lbs
Licenses
Cultivation
Cultivation Indoor
2 Cultivation
In hand
TAL18-0013258
Distribution
1 Distribution
Manufacturing/
1 Cultivation
Licenses
Type 6
Cultivation
2 Manufacturing
Planned
Manufacturing
Self Delivery
1 Distribution
Integrating manufacturing with growing, active lifestyle brand division, arms length wholesale distribution in place. �F
Brian Baca Ryan Cuicki Bill Keating
Chief Executive Officer
Brian Baca is the founder and CEO of Ikanik Farms, a 3 time,
HempCon Cup winner for both concentrates and topicals alike.
Ikanik Farms previously operating on a licensed, 22,000 sq.ff.,
2B mixed light permit in Calaveras County. The company focus is
connoisseur quality cannabis. Ikanik is branded as a lifestyle
company and currently sponsors and promotes many reggae
groups in both California and Hawaii, respectively. Brian brings
16+ years of traditional finance and business experience, the
most recent 10 years specializing in business and corporate
banking.
Chad White
Director of Government Affairs
Chad White is founder of Blunt Brothers Distribution, a premier
licensed cannabis distributor in California. Previously, Mr. White
was the a Managing Member of Cali Consultants, a leading
consulting company that managed medicinal cannabis cultivation
operations throughout the Western United States. Mr. White has
sixteen years of cannabis industry working with multiple
municipalities in the Southern California to implement best
business practices and regulations. He has led the way when
needed to create Political Action Committees, while ensuring the
Chief Financial Officer/ Director Dispensaries
Ryan Cuicki is the former CFO of Active Ride Shop ($70mm, retail
chain, with 35 store locations across California). He is the interim CFO
and Senior finance consultant for Sole Tech, ($50mm annual sales,
global lifestyle brand). Ryan is responsible for providing investor
quality reports quarterly. He brings with him 10+ years of senior
management -level experience, with deep focus on enhancing cash
flow, debt retirement, EBITDA expansion, strategic financial, and
human resource decisions, while driving transformational change and
demanding a transparent, disciplined, entrepreneurial thinking and
execution -oriented culture.
Bill Preston
Director Cultivation
Chief Operations Officer
Bill Keating has 25 years of senior management experience in consumer
package goods, retail, energy and environmental markets with public and
early stage businesses. Bill was recently on the management team of
Robinson's Cannabis and co -led funding, marketing, and communications
prior to its sale to Auxly. Earlier on, he founded Climate Shop Corporation an
online energy saving platform and setup a capital pool fund. Most notably Bill
was Managing Director for Corning Canada Inc. Born in Montreal, he holds an
economics degree and started his career with the Hudson's Company and
Polaroid before overseeing one of Canada's largest consumer video licensing
and manufacturing companies.
Joseph Grzymski
Scientific Advisor
Bill Preston is Ikanik Farms co-founder, lead cultivator and Co-
Joseph Grzymski, PhD is the Chief Scientific Officer of Renown
Director of Cultivation. Bill Brings 22 years of cultivation
Health, the Director of the Renown Institute for Health
experience and lead the Ikanik farms team to 3 HempCon Cup
Innovation, Senior Director of the Applied Innovation Center at
wins, for both concentrates and topicals alike. Ikanik Farms is
the Desert Research Institute and the Associate Research
partnered on a licensed, 22,000 sq.ft., 2B mixed light permit in
Professor. He is responsible for expanding DRI's applied research
Calaveras County.
portfolio and built a team of over 40 researchers and staff across
two institutions. Dr. Grzymski conceived of and lead a diverse
team of geneticists, data scientists, programmers, engineers,
clinicians and doctors into a population health institute, which is a
community needs, wants and demands were met. nationally recognized effort known as the Healthy Nevada Project.
19
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Holds a State Temporary License.
✓vay, retail in 3
i in mid 2019.
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California is an early adopter market for emerging brands, styl
Creating a brand lifestyle and social acceptance, through apparel, action sports,
professional athlete ambassadors and non -cannabis music events to drive
mainstream awareness.
Building an exclusive portfolio of dynamic award-winning lifestyle brands based on
tier price points, merging authenticity and designs with action sports community
and lifestyle. (Ikanik Farms, Black Ash, SolHaus)
The retail lease agreement at the National Orange Show Event Center provides
continuous visibility and brand credibility across multiple marketing channels and
non -cannabis related events.
Marketing at events which evoke strong emotional connections and excitement:
music & art festivals, cannabis and action sports events.
Ikanik Farms, winner of 3 cups, has been at the forefront of California's fast
emerging market creating inhouse signature strains and event marketing programs.
Working commercial relationship with Civilized magazine for media and event tie-
ins; Alterra Mountain Co (Tahoe/Aspen) co -branding and Super Park sponsorship.
1 ikanik Civilized
es and trendsetting for the rest of the States.
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Designing lifestyle products delivering full "Seed to Sale" margin
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Discovery.
Goals, Objectives and Policies.
Consultation.
Review of Application, Ordinance and Resolution Requirements.
Planning, Zoning.
Community Considerations.
Commercial Terms.
Business Plan.
Development Agreement.
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Blunt Brothers distribution secured Adult -Use and Medicinal — Distributor
Temporary License
Signed sale agreement with leading extraction manufacture.
3 Dispensary leases in place at San Bernardino: National Orange Show Event
Center, Pomona and Newton MA.
2 Dispensary State license applications filed for Pomona, and Pasadena, CA.
Completing the acquisition this month of a microbusiness license business
with an active cultivation license.
Corporate Partners
Financial: Canaccord Genuity
Banking: Royal Bank of Canada
Legal and Securities: USA - Dorsey and Whitney; CAL -Cannabis Corporate Law
Accounting/Auditors: MNP, LLP
Lab Testing: VRX Labs
ft
Operating a vertical network of cultivation, distribution and dispensaries by 2nd
quarter 2019.
On boarding our collaborative network of farmers and manufactures to our
platform.
Well capitalized to build out to build out of retail footprint.
Growing team of cannabis industry leaders with experience in place and boots on
the ground driving execution.
Expanding our network, deploying California growers and products to States where
recreational cannabis is legalized.
Implementing Microsoft's Dynamic NAV 365 ERP solution for Cannabis.
23 Y
Ca n n us Partners
Thank you
Aj ww".2
_ City Council Minute Exhibit D
Date:Z- • i Z zo i9
After the City of Atascadero strategic
planning session, Mayor Heather Moreno
began exploring ideas with the Chamber to
create a community outreach program
driven around "taking democracy to the
people". The following details out the "Talk
on the Block" initiative with plans to
engage community members from all
parts of our city.
Who: The City Council, Department Heads and Chamber will go "on the road"
to a local community, scheduling time to hear directly from the people about
their needs and concerns as well as educating people about current city
needs and plans. These events are intended to target specific communities of
people as to hear the needs of different areas in town.
What: This is a town hall style event where the city will come to the people
and hear from them. The schedule will allow for 20 minutes of introduction
from the Mayor and/or city representative followed by an opportunity for the
community to share their ideas/concerns and ask questions. There will not be
a theme or driven discussion by the City or Chamber, rather this is an
opportunity to have community members drive the conversation. Having the
department heads present allows for a direct point of access to answering
their questions.
When: The City and Chamber will schedule these events on a mutually
agreed upon date in the evening time to allow for as many people to be
present as possible. Our hopes are to host four events in the first half of the
year and four events in the second half of the year.
Where: The intent of this program is to "go to the people", thus we will be
working to find community members willing to open their garage, backyard
or cul-de-sac, to allow their neighbors to join in on the discussion. The initial
targets communities are Dove Creek, Del Rio, Spaghetti Hill and Paradise
Valley.
Why: As our City is updating the strategic plan set by council it is important
to allow as many voices to be heard as possible. It can be intimidating for
people to attend a formal city council meeting and speak. Thus, we present
the opportunity for them to be open and honest in the company of their
neighbors and in their homes. By allowing for a free sharing of ideas and
feedback, the City Council can have the knowledge necessary in moving
forward with the strategic plan implementation and goal setting.
Misc.: These meetings are considered special meetings of the City Council
and will be noticed by the City Clerk accordingly. The Chamber will work to
make all arrangements for location, audio equipment, chairs, etc., as well as
marketing of the event. At the event, the city will be responsible for
managing the agenda.
At the end of each set of events (twice annually), the Chamber will compile a
formal presentation with highlights and general information from the
community comments.
Sample Agenda:
Welcome- Mayor Moreno
Introductions -City Council & Department Heads
City Update -
Community Comment