HomeMy WebLinkAboutResolution 2018-050Exhibit A
Atascadero Main Street
Downtown Parking and Business Improvement Area
Annual Report for Fiscal Year 2018-2019
The California Streets and Highways Code Section 36533 requires the preparation of a
report for each fiscal year for which assessments are to be levied and collected to pay
the costs of improvements and activities of the Improvement Area. The report may
propose changes, including, but not limited to the boundaries of the parking and business
improvement area or any benefit zones within the area, the basis and method of levying
the assessments, and any changes in the classification of businesses.
No boundary changes are proposed for Fiscal Year 2018-2019. The boundaries are more
specifically described as follows:
From the south corner of Morro Road at the Highway 101 over-crossing
then in the generally northwest direction immediately adjacent to
Highway 101, to a point at the intersection of El Camino Real and Rosario
Avenue, then easterly along Rosario Avenue, to a point at the intersection
of Rosario and Palma Avenue, then easterly along Palma Avenue to the
rear lot line of parcels on the east side of Traffic Way, then north along
said rear lot lines to include Lot 24 of Block LA, of Atascadero, then
northerly along the center line of Traffic Way, to a point, then easterly to
include the presently existing National Guard Armory Property. Then to a
point easterly to the intersection of West Mall and Santa Ysabel Avenue
at the West Mall bridge, then southerly along Santa Ysabel Avenue to a
point at the intersection of the southerly leg of Hospital Drive and Santa
Ysabel Avenue, then easterly from that point to the extension of proposed
Highway 41, then southwesterly to the Morro Road/Highway 101
over-crossing, point of beginning.
Since 2000, the City, Community Redevelopment Agency, Chamber of Commerce, other
organizations and the community have worked to strengthen the downtown business
community, and implement the downtown revitalization strategy. In 2009, as the
economic downturn was affecting businesses, the City Council made the decision to levy
a $0 assessment on the businesses in the District. The State of California dissolved all
redevelopment agencies in 2011, and the City, Chamber of Commerce, and other
organizations have worked in collaboration to continue the efforts of the Community
Redevelopment Agency to provide better services to and strengthen the businesses in
the downtown.
In 2017, The Atascadero Colony District Committee formed to promote economic vitality
and encourage business growth in the downtown. The Atascadero Colony District
Committee will serve as the advisory body and the Atascadero Chamber of Commerce
will serve as the sub-contractor to the City regarding the Downtown Parking and Business
Improvement Area. The Colony District Committee is now requesting that the City levy an
assessment of 100% of the business license fee for businesses in the Downtown Parking
and Business Improvement Area (DPBIA). Each licensed business in the Improvement
Area shall contribute to the assessment. Activities and improvements in the DPBIA are
funded by the assessment.
The proposed work plan and budget for fiscal year 2018/2019 is as follows:
BIA Funds requested for 2018/2019 $ 8,000
Carry over from 2007/2008 $ 0
Total Proposed Funding Available $ 8,000
2018/2019 Proposed Expenditures:
Signage & Banners $ 500
Tree Lights $ 6,500
Marketing $ 1,000
Total Proposed Expenditures for 2018/19 $ 8,000
Fund Balance $ 0
This report shall be filed with the City Clerk on behalf of the DPBIA for Fiscal Year 2018-2019.